Updated: Oct 13, 2020
In light of Facebook’s recent string of bad press around the Cambridge Analytica debacle, it is clear that protecting your data privacy needs to be an overarching concern for all users of the social network – and of the Internet at large. As Facebook grapples with being in the negative limelight around the world, data privacy concerns and targeted advertising and marketing have become household conversations in a way that was unthinkable even a few months ago.
Internet-based companies are beginning to react, fearful of similar public relations fallouts. For example, Google has issued new guidelines to all website owners using the platform’s advertising tool to ensure compliance with all data privacy laws internationally. And even Facebook itself has taken some immediate action to curb the targeted advertisements at the heart of their recent debacles.